Thursday, October 8, 2009

Meat Is Awesome. So Is This Identity System


Fantastic. Rethink, an amazing agency in Vancouver, created this simple yet brillz identity for La Charcuterie. From the Rethink website: La Charcuterie is a deli/restaurant hybrid well known around Vancouver for serving up sandwiches filled with deli meats. To play off this, business cards were created to look like cold cuts. They were strung in netting similar to the way salami and other cured meats are hung in delis. Finally, we printed the letterhead and envelopes on butcher paper— the same paper they wrap their sandwiches in.


Found via SwissMiss, where there are loads of amazing things.

Eating Up Delicious Design...
Pia The Pig

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